With the power of conversation, both good and bad, marketing now has to begin from the inside-out. We have a saying at the agency, "it only takes 25 keystrokes to tell others about a bad experience."
Brandon Murphy is Director of Brand Planning at 22squared. This is his personal blog where he shares thoughts and opinions that are solely his own. Reasons to Talk exists to share strategies and methods for creating customer advocates that will propagate brands and their ideals. He's a proud husband, father and avid runner.